The Roundup: July 2009
The roundup is where we present all of the Google Logos we didn’t have a chance to review individually for each month.
July 2009 saw a burst in what we refer to as “cop outs”— Google Logos in which only one or two letters of the logo are changed:
These logos represent the pinnacle of human laziness. Google design corps, I understand you’re busy people. Deadlines come up quicker than you expect, and you end up throwing some clipart over the classic logo at the last minute because you forgot it was Uruguay’s independence day. I can’t fault you for that. But I would like to remind you that I have significant design experience, and I am available to pick up the slack.
Of course, it wasn’t all bad this month. Let’s take a look at some of July’s winners:
Solar Eclipse: a bit too similar compositionally to the moon landing logo, but nonetheless a good effort to please those in the eastern hemisphere. They’re a lot less sophisticated about Google Logos anyway.
Bastille Day: I have no idea what’s going on here, but I’m not surprised that France is still leading the Google Logo world in sexual imagery.
Tanabata Lover’s Holiday: apparently this is the Japanese Valentine’s day (according to an estimate I am making based on zero research). Unfortunately, this logo was overshadowed by the infamous Pinocchio Debacle, which aired in Italy on the same day.
A fairly low-key month for Google logos. We saw a few duds and a few surprises, but the overall quality of this month’s logos was, if nothing else, consistent. Thankfully we’ve gotten some inside information that August is going to be a month of contenders.
2 years ago • Notes